This managerial role is the top of the ladder for many graphic design graduates. A creative director must be an accomplished juggler, nimbly switching between projects with big picture overview as well as careful attention to detail. They’re often the face of the studio, pitching to and liaising with clients, before developing a vision and relaying it back to their team of designers. The role requires you to be an eternal fountain of ideas that can quickly sketch out numerous routes in response to a brief, steering a project back on track when it starts falling apart. Depending on level, a creative director will also head overall studio strategy, with all the responsibilities – and paperwork – that running a successful business requires.
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