How would you describe your job?
As associate creative director, I’m responsible for the creative, conceptual and stylistic approach for client projects. I develop and deliver inspiring image and film work and support the creative director in managing the architectural visualisation team and delivering against both the department and company strategy.
What does a typical working day look like?
My day usually starts at 5.31am when the youngest of my three children lets out a battle cry. From then on it’s zero to 100 mph in a whirlwind of breakfasts, coffee, school uniforms, coffee, hair bobbles, and one last coffee. Then I find a quiet spot on the train, get my head down and catch up with a handful of the 107 unread emails I’ve got in my inbox.
Luckily, the journey is only 20 minutes. My typical day is split between the projects I’m overseeing, which on average is between five and six at any one time. The bulk of the day revolves around briefing the teams on new projects, planning upcoming projects, producing concept proposals, and giving direction for ongoing work. I also try and keep our AV-focused Instagram feed ticking over with new content. Oh, and drink more coffee.
What do you like about working in Liverpool?
The North West – especially Liverpool – is fast becoming a huge creative hub. I love it up here! I would thoroughly recommend Liverpool to anyone as a great place to work, live, settle down and start a family. It’s very affordable, and the city is growing rapidly. There are always new exhibits, events and plenty of ways to fuel the creative fire happening around town.