How would you describe your job?
It’s fun, fast, flexible, challenging and uncomfortable. I’m part of the in-house creative team at Facebook and Instagram called Creative Shop, which exists to help companies best utilise Facebook and Instagram’s platforms.
My role is an amalgamation of creation, co-creation and consulting. Co-creation is probably at the core of what I do; I work closely with agencies and brands, who come to us with their creative campaigns, ideally before the production stage, and then we will advise on the best ways of using something like Instagram stories, for example.
What does a typical working day look like?
It really varies from day to day. As we work with both brands and agencies, I tend to travel a lot for work if we have client meetings or presentations. Since moving to the outskirts of London, I try and to get to the office for 8am and leave by 4pm so I can get home and cook a meal with my wife. It really depends on my day-to-day – sometimes I’ll have calls with ‘MPK’ (Our San Fransisco HQ) later on in the day.
How did you land your current job?
Funnily enough, I found it on LinkedIn, but I didn't have a contact within the company, so I tweeted asking if I knew anyone who worked at Facebook or Instagram. I got connected to two different people – one in San Fransisco, and one in London who went onto connect me with the person hiring that role. If you don’t ask, you don’t get.
Where does the majority of your work take place?
The core of the work, like in most advertising agencies, still revolves around a Keynote presentation or deck, so I spend a fair amount of time in front of the laptop. My role is external facing, so some days I might be with a client, or giving a talk at an event.