In the last year, we’ve rebranded a well-known arts and media college, created a visual identity programme for a global hotel brand, taken our theatre production to Cape Town and Jaipur, helped a Swiss watch brand with their image, and a Swiss bank with their digital money.
Work will come in to the studio in one of two ways: from our existing clients and collaborators, or from new sources, people we haven’t worked with before. Often it will be the result of a recommendation or someone will have seen some of our work, checked a design poll or read an article about us or by us. Unless people ask for Alan and I directly, our talented accounts team will field the call, asking the sort of questions that will determine whether or not we feel the introduction is the right fit for us. If this part of the process is successful we will meet – usually me and an account manager. Again beyond our experience and expertise, this will be about fit and personality. Things we consider include: are we the right people for the job? Are they the right kind of client for us? Are there any other consultancies up for the part?