Based in London, digital designer Joe Mortell works for The New York Times. Originally from Cheltenham, Joe moved to London in 2009 to study graphic design at Central Saint Martins, before going on to specialise in 3D illustration. Today, as part of T Brand Studio, the newspaper's brand marketing team, Joe liaises regularly with the design team in the US on everything from articles, videos and animations. In addition to this, it’s clear that Joe finds real joy in experimenting and toying with new programs. In fact, making time to work on self-initiated projects has been instrumental to his development: “It helped me understand what I want to do more of in my everyday work” he shares. We catch up with him as he recounts some early stories while starting out, and reveals why he envies the life of a mathematician.