How would you describe what you do?
I’m a designer at Leeds-based brand and packaging agency Robot Food. We specialise in product innovation and develop brands, from small start-ups to some of the worlds leading household names.
During my time at Robot Food, I’ve had the privilege of working with some of the world’s most innovative breweries, such as Carlsberg, BrewDog, Northern Monk and Vocation Brewery. When the studio isn’t designing (or drinking beer), we are busy working with the likes of local Leeds heroes Awesome Merchandise, or our very own in-house tattoo care brand Electric Ink.
What does a typical working day look like?
Our team has doubled in size over the past couple of years, therefore we take a very agile approach to how we work as it’s important to stay efficient and deliver the work on time. The majority of the studio work full-time, 9am to 5.30pm. A large number of us have young families, so going home on time is a big part of our ethos.
Once or twice a week we hold planning sessions where each member is assigned to tasks, which are logged onto their individual planners. For me, no week is the same. Sometimes you can be booked on a job for an entire week, or you can be on multiple jobs where you have to juggle a few tasks throughout the day.