The Or is an independent creative company partnering with brands to ensure they never stop moving and growing within the world.
It specialises in creating modern brand platforms that give brands long-term solutions within advertising, partnership, PR, and product.
The agency is best known for its work with Taco Bell, YouTube, Bloom & Wild, Harry’s and Gorillas.
The Or was founded by Mother in 2020. The hope was for it to be the sister agency that helped define what modern brand building and creativity look like today.
Based in Shoreditch, The Or is made up of 20 people, spanning a range of disciplines across creative, design, production, account management, strategy, and pr.
A held belief at The Or is the ad game industry has to change.
The team loves making ads, but they hate the world of advertising – they want to be creative and innovative problem solvers, while always maintaining empathy and care.
The Or's three core values are excellence, entrepreneurship, and care.
This helps the agency work its way to its defining vision and mission.
The Or has exciting initiatives such as The Or Projects that involves proactive work in the culture outside of client-paying activities. More information can be found on the website.
The company is passionate about creating an industry that is welcoming and accessible to all.
It is a small but mighty team that takes the time to teach and guide more junior talent.
As a growing team, there are opportunities to be across more conversations and experiences, to help build experience and confidence.
The Or’s creative department is passionate about helping mentor creatives looking to break into the advertising industry.
They organise and facilitate a placement scheme that runs throughout the year, as well as giving time for portfolio critiques, awards judging, and hosting creative groups.