Opportunities Board

PR Apprentice
Full Fat

Opportunity closes: 8th Aug 2022
Type: Apprenticeship
Based: London
Salary: London Living Wage

Website: wearefullfat.com
Instagram: @wearefullfat

Full Fat has an opening for an enthusiastic and creative PR Apprentice looking for experience at a creative agency and an early step in a career in PR and communications. This role will support all levels of the organisation and work across the agency’s brand, lifestyle, events and food & drink clients.

Full Fat is an independent communications agency, working with an exciting roster of clients spanning restaurants & bars, f&b brands, festivals, events and venues, lifestyle, and disruptor brands. The agency is made up of a diverse and vibrant team who are connected by a passion for culture, creativity and media. The agency is on a daily mission to be vibrant, brave, colourful, caring, original & honest, which is reflected in its culture and superstar team.

This role is to support the agency teams on client campaigns, which requires good time management, organisational skills and enthusiasm for new projects. The right person for the role will be a good writer with solid spelling, punctuation and grammar skills and be a confident communicator via telephone and face-to-face. They must also be a good communicator and a team player.

The PR Apprentice must have an interest and basic knowledge of the media as well as a passion for music, entertainment, food/drink and other forms of popular culture.

The PR Apprenticeship will provide the right applicant workplace training at Full Fat, in tandem with a Level 4 Higher Apprenticeship course in Public Relations facilitated by JGA and assessed by the PRCA. For more information on the Apprenticeship standard, you can visit here


  • Participation in creative meetings

  • Organisation of assets

  • Office management support

  • Issuing and managing press and influencer invitations

  • Drafting copy to a brief

  • Answering incoming calls and taking messages where required

  • Office admin duties when/where required

  • Maintaining mailing lists and contact databases

  • Packaging and sending out mailers to influencers and media for collaborations

  • Media monitoring, i.e. reading the daily newspapers to look for client coverage, scanning our media monitoring service for coverage

  • Coverage saving, i.e. scanning, screen grabbing or audio recording

  • Research into areas such as geographical locations, food or drink types, music genres and scenes and other trends

  • Contributing to PR sell ins to journalists via the phone and drafting press releases

  • Media meets

  • Support for event prep and on-site

Additionally, the role may need to provide support at events which may take place over evenings or weekends, however time in lieu for such activities will be taken into account.


  • Have a positive, can-do mentality

  • Be honest, kind, empathetic and a team player

  • Not be afraid to roll up their sleeves when presented with a challenge

  • Have big ideas and always be thinking of creative ways to drive results

  • Passionate about the evolving media landscape with a finger firmly on the pulse of culture

  • Be looking to join an ambitious and culture driven agency and is up for being a part of the agency's development

  • Convey the vision and values of the agency to peers and clients

At Full Fat, employees can enjoy a wide range of benefits, which have helped us to become certified Great Place To Work status. These include:

  • 28 days holiday as standard with additional days added for birthdays and length of service plus 1.5 weeks over the Christmas and New Year period

  • A social and cultural programme, incorporating paid for monthly experiences as well as wellbeing and health-focused events

  • An annual team summit event and Christmas party

  • Lieu time, for time spent out at client launches/festivals

  • Flexible working with 8-10am starts - it’s up to you

  • Hybrid working policy

  • Healthy snacks and fresh fruit delivery to the office

  • Monthly lunch on the house

  • Annual company-wide bonus scheme

  • Cycle scheme

How To Apply

To apply, please complete an application with us here, making sure to accompany your CV with a cover letter. Applications which fail to include a cover letter, will not be considered.