YCN's creative briefs for 2021 are live and open for entries!
Since 2001, YCN has been connecting next-generation talent with industry partners for mutually valuable learning, centred on live creative challenges.
This year we've curated a diverse collection of real world briefs – from marketing museums in the time of COVID, to designing next-generation mattress packaging. Each brief presents its own unique cultural or commercial challenge, urgently requiring creativity to crack it.
There are paid opportunities, mentoring possibilities, and the chance to collaborate with our partners for those whose thinking shines the brightest.
We're really emphasising concept over execution too, which we always have, but especially right now because we know the challenging contexts some are working within, and without the luxury of facilities.