What was your journey like when you were first starting out?
My journey was really hectic. I started by freelancing after dropping out of university during the pandemic. There weren‘t a lot of opportunities and resources due to the pandemic, which led me to use all the money I‘d saved from working a dead-end bar job to move to London to freelance.
The transition from being a creative at uni to the real world is pretty insane as there‘s a lot of responsibility put on you and deadlines that you can‘t skip. The first few months being in London were intense as I was taking on a lot of jobs – all while sofa-surfing due to the housing crisis in London.
My career then started to change when I got onto D&AD Shift, an advertising night school for creatives. This gave me the opportunity to work with a variety of brands such as adidas. I started building my portfolio and then got approached by Attitude Magazine to work on some incredible projects based around queer culture.
How did you go about landing your first clients/commissions?
I got my first clients through social media. I used to post a bunch of drafts and would film the process from start to finish. Posting my work on TikTok and Instagram really did help me to gain exposure, as it allowed for people around the world to see my work.