What’s the best career-related advice you’ve ever received?
One that I’ve been nursing in my mind came into my life recently through my friend and talented graphic designer Lucie, and it’s: “Where you are is not who you are.”
This post is an adaptation of Nayyirah Waheed’s quote, and it’s so important to not lose track of this, particularly when burnout is very real within the creative industry, and more so if you’re freelance. Career growth isn’t a linear process, and sometimes opportunities can arise when you least expect them! Acknowledging that your intrinsic value isn’t tied to your level of productivity is something that I’ve been trying to honour.
What advice would you give someone looking to get into a similar role to you?
Be bold, ask questions, and don’t be afraid to reach out to grow your network. I think a lack of confidence or self-belief can get in the way of many people realising their full potential, and sometimes you just have to think, “What have I got to lose?”
For fledgling writers, always keep a journal, so that you’re constantly utilising your voice, and look towards blogging if you’d like to build a portfolio from scratch. Search for others on Twitter, attend some workshops (I went to a ton of free ones while I was a student), sign up for freelance work mailing lists, and even apply for mentorship programmes so that you can directly benefit from the industry insights of a seasoned writer!
For content creation, quality is always prized over quantity. No matter how small you perceive your follower count to be, there’s an abundance of clients who are looking for the right creators with organic, authentic engagement. Keep shooting content, and see what works best for you.
Know when to switch off and unwind, I’ve seen people in the community lose their joy for content creation, from dwelling on numbers and metrics. Social media work should keep you inspired and uplifted, so if your levels of passion and creativity have plateaued somewhat, it’s time to take a break and seek inspiration from the beauty that the rest of the world has to offer.